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Wednesday, May 22, 2013

Logo design evolution of famous brands (Ford Motors)

The Ford logo is a symbol that represents not only a famous automobile company but also a long history behind it. One of the famous automotive logos, Ford logo gone under a serious makeover and the current ford logo wasn't always that way.
Initially Ford's logo was a fairly complicated as well as oddly design that spelled Ford Motor Co with the tag Detroit Mich in white color on black background. Later on in 1912, Ford logo was completely redesigned into simple oval design with word Ford in it. In 1928, the famous blue oval Ford logo was used. It consists of the basic shape but it was much fatter. Later On there came an enhanced version of the ford blue oval logo. Its a little shorter in width where as a little longer than the previous logo. Then in 2003, a newer enhanced version of blue oval Ford logo came in honor of the 100 years of Ford Motor Company.
 The blue oval ford logo was created by a design agency named "Pantone". The Ford logo was listed as the second most recognized logo after the Coca Cola logo. The oval Ford logo has become a memorable visual symbol that conjures up great images of the storied experiences people have had with their Ford vehicles.



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